Our Services
Reach high-intent audiences & elevate your ROI
PPC Management
Consistently achieve stellar results through a combination of technology, creativity and PPC know-how.
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Conversion Optimisation
Ensure your conversion rate is always heading in the right direction by constantly measuring, testing and optimising your web pages.
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Analytics Expertise
Make smarter business decisions with our analytics expertise – from python-based data visualisation to real-time data dashboards.
ExploreThe Up Digital Team
Meet the team you’ll work with.
Fergal Crotty
Director
Fergal is the founder of Up Digital – a paid media veteran of 10+ years, digital enthusiast and PPC purist.
His first ‘real’ job after university was in a small digital agency, which grew to be one of the largest in the UK. It was there that his job quickly morphed into his passion, and after 6 years, he set up Up Digital – an agency focused on forging long-lasting relationships with clients – built on proactivity, performance & trust.
Fergal likes photography, live music, and thrives after a daily dose of Wordle. But perhaps most interestingly (to us, at least) he has a unique appetite for niche pockets of knowledge, powered by his sacred scripture; Wikipedia.
Jack Crawford
Director
Jack cut his teeth in digital in his early twenties working at a feed management start-up in London, later joining the WPP agency group for several years working across large corporate accounts (Selfridges, BP, Virgin Australia) before joining Up Digital.
In work, Jack’s strengths lie in Ecommerce, Feed Optimisation and Marketing Reporting Solutions. But outside of work, Jack excels in accumulating hobbies. He plays guitar and banjo, spends plenty of weekends hiking in the rain across the UK and is also currently learning Deutsch. Wunderbar!
Hollie McGuire
Senior Account Executive
Hollie is our Senior Account Executive. Before moving to Bristol, she studied Film & Television at the University of Nottingham. She’s dabbled with filmmaking, coding and digital marketing; in a theory-driven academy, and in a not-for-profit start-up marketing team.
Hollie is an avid runner, often seen doing laps around Bristol’s harbourside. Also a keen badminton player, she loves staying active and fit. When she’s not on the move, Hollie loves exploring Bristol’s food-scene or experimenting with new recipes in her own kitchen.
Billy Herbert
Account Executive
Billy enriches our team with his expertise in creative marketing and project management. With a keen eye for large-scale data analysis and exceptional copywriting skills, he brings a multifaceted approach to his work.
Originally from Oxford, Billy now calls Bristol home. When he’s not at work you can find him striking in 5-a-side football matches, diving into the pool for a refreshing swim, or exploring the city’s vibrant culture at the weekend!
Case study
How Cladco used Unbounce landing pages to get sample packs to their customers.
Find out moreDon’t outspend your competition, outsmart them.
Testimonials
What our customers say
Latest news
Google I/O 2023: Generative AI ‘gets to work’
At the recent Google I/O event, Google made some significant announcements, unveiling a range of artificial intelligence-driven innovations. These developments…
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Over 3.5 billion Google searches are performed by consumers every day. Placing relevant ads in front of the right searchers has proven to be a highly effective method of generating large volumes of relevant website traffic – leading to key conversions, and significantly contributing to revenue.
Getting the Most Out of Google Optimize
A/B testing is one of the quickest ways of boosting conversion rates online. A/B testing involves pitting two variations of online content (e.g. ad, landing page, video) against each other to work out which performs best.
Responsive Display Ads: A Comprehensive Guide
Responsive display ads are Google’s marquee display ad format. Of the different ad formats, responsive display ads drive the most performance, reach, and scale. They represent the future of asset-based digital advertising.
Let’s get started
Get in touch today to claim your free PPC audit. In there, we’ll highlight where account performance might be lacking, and explore the opportunities for growth.